Volume 25, Number 1—January 2019
Using the Health Belief Model to Analyze Instagram Posts about Zika for Public Health Communications
|Engagement variable||Variable||Median present||Median absent||U*||Z||p value|
|Likes||Perceived benefits prevention||45.00||78.50||46,042.000||−2.277||0.023|
|Comments||Perceived benefits prevention||4.00||7.00||45,176.000||−2.575||0.010|
*Test statistic for Mann-Whitney U test.
Page created: December 18, 2018
Page updated: December 18, 2018
Page reviewed: December 18, 2018
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